Leaving your online reputation to chance is what we in the marketing industry call a “bad idea.” The fact is, people are much more vocal with their complaints than their praise, and it only takes a handful of dissatisfied customers to paint an unrealistic picture of the way you do business. That’s why your reputation management needs to be a proactive strategy, rather than a emergency plan. You need to constantly be on top of things, making sure the story people are seeing online is the one you *want* them to see.
To this point, the fine folks at Business Content PLR have put together an infographic showing 5 steps you can take to repair, maintain, and even start building your online reputation. It’s all pretty high-level, but if you’re looking for some guidance, it’s a great place to start.
