Your Loyal Customers, Endangered Species
Forget customer loyalty, writes consultant Richard R. Shapiro in a new book The Endangered Customer: 8 Steps to Guarantee Repeat...
FAQ Pages: Good for Search, Good for Your Clients
Here’s a quick way to add some content to your local business website that helps your customers, shows off your...
Google Ads Get More Mobile, Local
The search giant is making text ads bigger, showing promotions from merchants on maps and making other changes in Google AdWords...
Get a “Mentor” to Compete for Federal Contracts
The Small Business Administration (SBA) just expanded its “mentor-protégé” program that gives small businesses a better chance to compete for...
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